Geraldine Jones is the founder and Chief Executive of Skin Formulas, a Skin and BodyCare award-winning business, based in Nenagh, Co. Tipperary. From its initial concept and launch in 2019, Skin Formulas has become one of the leading Irish skincare brands today with over 160 stockists offering their products to customers.
For over 20 years Geraldine has been recognised as an experienced and successful business consultant in the beauty industry and has been changing people’s lives with her knowledge and understanding of skin, what it needs and how best to treat it irrespective of the challenges that people face. Her in-depth knowledge of how to protect the skin, keep it as healthy as possible and enhance the person’s skin continues to be delivered through her award-winning formulas.
Geraldine has expertly managed the growth of Skin Formulas since its launch and has led the growth of the company in Revenue, Staffing, Brand and Operations. This allows the Skin and BodyCare range it offers to customers today to be a luxurious experience while consistently delivering significant skin care results to them.
In addition to Skin Formulas, she had previously launched a highly successful skincare and laser clinic, MEDISKIN in 2014 and was a market leader in delivering innovation for its customers. Its use of the latest technology ensures it is at the forefront of skincare solutions which brought an array of awards for its services since opening. Geraldine sold the clinic to two of her existing employees in June of this year.